The New Alternative Craft Essay Example | Topics and Well Written Essays - 1500 words

The New Alternative Craft - Essay Example ‘Do it yourself’ principle makes creativity worthwhile because of the limitless in boundaries of creation. The uniqueness of each object surpasses boundaries of taste, color and in many times ethnic boundaries. Through this, there is a big opportunity to reach out to more people and sell more. However, critics have come out guns blazing by questioning the intention of the alternative creators and their intentions. This study will demystify the alternative art and design in the context of the chosen examples. There are several avenues which people who have embraced alternative craft use to get their wares to the markets. These include technologically driven aspects of marketing such as the internet, the mass media, and general exhibition stalls. Some of these websites include etsy.com, from where the paper refers the objects of discussion and others such as getcrafty.com that displays hundreds of alternative creative artistic objects. Additionally, there are other avenues like fairs, markets and display exhibitions. The following segments will look at each of these segments and looks at the dynamics which each of the objects operates. This is one of the contemporary craft objects that not only is unique but severely artistic. The woolen knit i-phone case by Natalya has a design of the modern cell-phone handlers but uses a unique material and make to pass a message (Etsy.com, 2013). The maker uses wool and soft wood that does not incorporate any form of joints but through creative enjoinment. Natalya uses this design to pass a statement about fashion, creativity and lifestyle through unique settings. This design is personalized and customized using readily available materials. The main intention of the maker is to use material and design with alternative measure from the usual ‘